Writing the Case Analysis in College or an MBA ProgramWritten case analyses are short, structured reports. Usually, the instructor will askfor between two and ten typed pages, depending upon the complexity of the case.Somebusiness case studiesare assigned as individual efforts; others are groupprojects. Still others may be a partial group effort, with the group collaborating inthe analysis and each individual student being asked to prepare a separate writtenanalysis. Your task, in writing your case analysis, is to combine aspects of the case and keyissues with your perceptions and supported opinions. You must then examinealternatives, choose the most viable solution, and provide evidence to support yourviews. You obtain this evidence from class discussions, your text readings, outsideresearch, and your personal experiences.1.Determine how you want to present your views and structure your paper.Most case studies follow a prescribed format and structure and can vary dependingupon the course in which it is used, such as those discussed next. Check with yourinstructor regarding his or her preference as to the sections of the case studyanalysis report. Case study analyses are written as reports with headings, not asessays. The report should clearly identify the relevant sections for the reader.a.Title pageUse standard APA format to develop a title page.b.IntroductionDetermine a thesis. Summarize, in one sentence, the principal outcome of youranalysis. This is the thesis for your report and should be clearly stated in the firstfew paragraphs. The introduction identifies the central problem.c.Background Take the central problem, and place it in a context for the reader providingbackground information about the case. Do not reiterate or rehash the facts statedin the case. Rather, place the case in a research context. The background sectiondemonstrates to the reader that you have conducted research, either academicallyor in the field, regarding the types of problems that the case study describes. Besure that your written presentation focuses your diagnosis of the problems on themost important issues.d.Key Problems This is where you identify your thoughts about the problems that exist. It isconsidered a very important part of the report. Start with the “who-when-where-what-why-how” typical questions. Ask yourself here as you ponder the situation:“What are the problems at this company?” There certainly is usually more than one
Скажи, что ничего нет, - прошептал. - Абсолютно. Скажи папе, что все в порядке. Но нутром он чувствовал, что это далеко не. Интуиция подсказывала ему, что в глубинах дешифровального чудовища происходит что-то необычное.